Scarlett Johannson is working the “sex-kitten-meets-bombshell” look to its fullest. The hair is perfect, the makeup is perfect, the dress is perfect. You can recreate this look with what you have. It’s classic and simplistic, yet stylish and sophisticated.
To achieve Scarlett’s soft, flowy curls, nothing but hot rollers will do. Hot rollers have made a come back and they are the perfect tool to create soft, sexy curls. Try Caruso steam rollers. (click on picture for info.) They are better for your hair than hot rollers because they work on steam, not heat. They produce the exact same results as hot rollers.
When it comes to red lips, I’m certainly an aficionado. I adore the “red lip” look. It’s classic and ultra sexy. I have tried (literally) thousands of brands and styles. Beautique (click on picture for details) is my all-time favorite red. I use the pencil all over my lips, as it goes on great as a lipstick, then use thison top. It produces the best red lip ever! The kicker… it’s way inexpensive!
There’s an unwritten rule..or, perhaps it’s written somewhere, that if you opt for a bold lip color, like the red above, you should go with a soft eye look. When you have too much eye and too much lip going on at the same time, your look can go from sophisticated to theatrical in seconds. Scarlett’s top eyelids are lined with a brown liquid liner. If you are a blonde, opt for brown instead of black. It’s less harsh and more flattering to your skintone.
Maybellene’s Great Lash is a long time favorite of makeup artists everywhere (certainly my fav!) But mascara reviews are like food reviews. Honestly, it’s all relative to what you, you, like. Most people, however, like it. It’s ultra-popular with the masses, and often times sold out at stores. Personal fav…brownish black Great Lash with the curved brush. *swoon*
Again, if you are blonde, opt for brownish black Great Lash. It softens your look and is super feminine.
Join us today on Blog Talk Radio with Girlfriendology at 2:00 EST to listen in to our girlfriend chat. Debba Haupert, founder of Girlfriendology.com, will be hosting. You can call in and chat with us. Follow the link below. Talk to you soon!
Supernatural Botanicals Beach Body Spray is featured in Everyday with Rachael Ray September 2010 issue! Our Beach Body Spray has always been a favorite amongst customers. It has a light, beachy, surf and sand scent that smells clean and sexy. It’s a perfect alternative to perfume. Thanks for the love, Rachael Ray!
Love her or hate her (and I think we mostly love her), Martha Stewart has left her mark on all of us in one way or another. Miss Martha turns 69 today.
When you think about the “queen of lifestyle and living”, Martha Stewart is the first name that comes to mind. Always. We have all learned how to throw better parties, cook better meals, and certainly decorate our houses in more interesting ways thanks to Martha.
She has taught us to be perfectionists (which strangely is looked upon as a negative in society) and we are better off for it.
Amy Storer-Scalia, founder of Cincy Chic (Cincinnati’s online pubication for women) and her team graciously featured Supernatural Botanicals in their publication. Cincy Chic is one of my favorite go-to resources for everything Cincinnati! This is what Amy and her team had to say about Supernatural Botanicals!
The Most Beautiful Blog in Town
She makes healthy beauty products for a living, and for fun, she discusses “all things girly” on her blog. Read all about it and see how you can join in on the fun.
Two years ago, Robin Feltner launched both her blog and her all-natural bath and body company, Supernatural Botanicals. The blog was intended to be an extension of the business, but in many ways, her business is now an extension of the blog.
“I started the blog to keep women, primarily, informed and up to date on the latest trends and information in beauty [and] health,” Feltner says. “But soon thereafter, [it] took on a life of its own.”
Since its launch, the blog has opened doors to new customers, business opportunities and higher search engine rankings. More recently, it’s given Feltner the chance to meet several big stars like Diane Keaton, Valerie Bertinelli, Patricia Heaton, Ann Compton, Helen Hunt and Tony Bourdain.
The blog initially served as an open forum for people to share their insights on her products, ideas and the emerging eco-friendly industry. The blog helps Feltner gain candid insight from customers and readers that she didn’t have access to otherwise, she says. “Anonymous comments can be brutally harsh at times, but it’s exactly what I was looking for,” she says. “I wanted an open dialog where they could express and/or request anything they wanted.”
The blog’s tag-line is “Discussions on All Things Girly,” which offers Feltner — and her readers — a wondrously wide range of topics from which to choose. Typically, you’ll find blog posts with beauty, fitness and eco-living topics, but occasionally you’ll find something else that strikes Feltner’s fancy.
“I’m passionate about being ‘green,’ so that crosses over into my writing quite a bit,” she says. “Beauty and fitness is a given on a girly blog, but interior design and events in Cincinnati have certainly had their share of time in the spotlight on my blog as well.”
These popular topics drew a crowd, and even attracted the attention of the Smart Talk series organizers. They contacted Feltner two seasons ago to represent Cincinnati as their ambassador for their Connected Conversations series. “It’s been amazing,” she says. “And I have met some of the most incredible people in the process” — Keaton, Bertinelli, Heaton, Compton and Hunt, just to name a few.
But the star power didn’t stop there. Another group found Feltner’s blog and asked her to represent Cincinnati bloggers at the recent Tony Bourdain speaking engagement.
But the big question: Has the blog beefed up her bottom line? The answer is yes, Feltner says. “The blog has helped me reach a greater customer base,” she says. “If you are doing a random search on eco bath and body in Cincinnati, you’ll most certainly find my blog amongst the top Google searches.” A successful, updated blog is a powerful PR tool and her blog is a big reason why Google goes ga-ga for her business, she says.
The blog also helps to add value to her current customers because it invites readers into her life. “I have found that readers enjoy the experience of stepping into my workshop or kitchen to see what I’m doing via pictures I post on my blog,” she says. “I find blogging a unique way to get personal with my customers and readers. It’s important for me to interact with the readers so I can be specific about giving them exactly what they want.”
She doesn’t just interact on her own blog, though. Feltner is a self-proclaimed advocate for reading others’ blogs, too. “Being ultra-connected to each other is an advantage that we’ve never had in the past, and is especially beneficial for business owners,” she says. “Although my personal interests span from green global issues to lipsticks, I do tend to visit particular blogs regularly.”
She says she adores SavortheSuccess.com, a Web site for women entrepreneurs that offers insight into what’s working (and not working) for other women in business. Another favorite of hers is Pink Magazine, which provides inspiration and tools for women in business. She also gives props to her friend Julia’s blog, Hooked On Houses, which covers her love of houses and interiors.
In addition, Feltner belongs to a local group called Cincinnati Women Bloggers. “We are a successful group of women bloggers in the Cincinnati area, and that Web site is an incredible resource to find blogs on all things local, as blog topics vary vastly,” she says.
Last but not least (at least we don’t think so), Feltner shows some chic love. “When I want to know what’s going on in the city, Cincy Chic is positively my first stop,” she says. “I have always found that if it’s worth being known, Cincy Chic knows about it and I’ve attended many local events after learning about them on Cincy Chic.”
Punky Brewster, aka, Soleil Moon Frye had a baby and then became obsessed with giving that baby the very best in the very purest form. You know the story…if you have a child, you can relate. But Soleil did something about it. Soleil, along with Paige Goldberg-Tolmach, created The Little Seed.
The Little Seed is a children’s specialty boutique carrying eco-friendly and organic products and is located in the hip, urban enclave of Larchmont Village in Los Angeles.
The store stocks sustainable versions of everything baby needs, from clothing and body care to toys and gifts, and now the products will be available to moms who live outside L.A. through a partnership between the store owners and Target. The brightly colored clothes, booties, hats, and blankets, which are made of 100% organic cotton, will be introduced in stores this Sunday.
Soapbox Cincinnati is an online magazine that I read regularly, so I was pleased as punch when they decided to feature Supernatural Botanicals as a Featured Growth Company. A huge THANK YOU to the folks over at Soapbox Cincinnati and especially to Alyce Vilines for writing such a great article.
A self-proclaimed “girly-girl,” Supernatural Botanicals CEO Robin Feltner makes no apologies. If anything, she considers her feminine nature at the very center of her company’s success. In early 2008, after a lifetime of creating her own personal skincare products at home, and gifting family and friends with the same, Feltner launched Supernatural Botanicals, an eco-chic bath and body company, located in Delhi.
A combination of her passion for beauty products and her disillusionment with what was available on the market (“I didn’t want to smell like bubblegum,” she said) prompted Feltner to begin mixing her own formulas. A former pharmacy major at the University of Cincinnati, Feltner has a healthy knowledge of what is beneficial, as well as what is potentially harmful, to the skin.
“Ninety-five percent of what we put on our skin is absorbed by the body,” said Feltner, who sees no reason to use unnecessary chemicals and preservatives “with the array of organic ingredients available to us in nature.”
Feltner relies on centuries-old recipes to create her products, using pure essential oils, vitamins, high-quality beeswaxes, botanical extracts, and pure cocoa butters to produce her extensive skincare line and prides herself on adhering to green practices and principles in their manufacture.
Feltner also speaks passionately about her target market. Though the Supernatural Botanicals line has shown universal appeal, Feltner defines her targeted customer as the 25-and-older “grown, sexy woman.”
Offering a wide selection of organic body lotions, spa soaps, linen sprays, a botanical skincare system and more, the Supernatural Botanicals company has garnered popular national attention in its two short years in business. The company was recently contacted by “Everyday with Rachael Ray” magazine for a feature in an upcoming issue because of the many favorable web posts they’ve received about Supernatural Botanicals. Consumer demand in their east-coast-to-west coast distribution has spawned the development of a soon-to-be-released hair-care line, as well as a line of men’s skincare formulas.
With business booming, the company is also quickly outgrowing its home base and they are already anticipating the need for additional employees to deal with the busy holiday season ahead.
Those are impressive problems to have for a company born in the midst of a recession. Feltner sees the economic climate as a blessing. “I wasn’t looking for instant success. In this economy, I have had to work for it and I feel a great deal of pride in that.” It seems beauty, after all, is more than skin deep.
Writer: Alyce Vilines
Source: Supernatural Botanicals CEO Robin Feltner
Cincinnati had the pleasure of hosting Helen Hunt to close out the Smart Talk series for 2010. What an amazing season this was! The season started out with Valerie Bertinelli, who was a bubbly ray of light, Ann Compton, whom I think was my favorite because she was so personable and friendly behind the scenes, Patricia Heaton, who was as funny in person as she is on TV, Lee Woodruff, one of the strongest super-women you could have the pleasure of knowing, and Helen Hunt, who was excellent at public speaking, but was far more shy that I could have ever imagined.
I suppose that you don’t expect shyness from a celebrity who is ultra-exposed. However, shy she was. When Helen spoke of her gorgeous little red-headed daughter, she bubbled over with pride. Helen seems to gravitate towards roles now that are about motherhood, or the angst of not being able to conceive.
One trait of Helen’s that I now want to adopt in my own life is the ability to ignore gossip. Helen says “When someone says to me…I really shouldn’t be telling you this”, Helen replies with “Then don’t.” Or when someone says “Don’t say you’ve heard this from me, but…”, and Helen replies with “Don’t tell me, I don’t want to hear it!” I found that to stick with me, and again, I want to adopt that way of thinking for myself.
Helen says that she has been working as an actor since she was a child. Fortunately, that has helped her to take periodic breaks from acting in order to do the things she wants…like conceive a child, be an everyday mommy, and write screenplays. The money she had made as a younger person helps fuel her happiness as a more mature person, or, as Helen’s fertility doctor once called her “less young.”
Of all the Smart Talk speakers this season, Helen was the most surprising to me. Painfully shy and extremely introverted, to the point she barely murmured a word backstage. But Helen shined onstage. Her speech was intriguing, funny and engaging.
To achieve Scarlett’s soft, flowy curls, nothing but hot rollers will do. Hot rollers have made a come back and they are the perfect tool to create soft, sexy curls. Try Caruso steam rollers. (click on picture for info.) They are better for your hair than hot rollers because they work on steam, not heat. They produce the exact same results as hot rollers. 
There’s an unwritten rule..or, perhaps it’s written somewhere, that if you opt for a bold lip color, like the red above, you should go with a soft eye look. When you have too much eye and too much lip going on at the same time, your look can go from sophisticated to theatrical in seconds. Scarlett’s top eyelids are lined with a brown liquid liner. If you are a blonde, opt for brown instead of black. It’s less harsh and more flattering to your skintone. 
Maybellene’s Great Lash is a long time favorite of makeup artists everywhere (certainly my fav!) But mascara reviews are like food reviews. Honestly, it’s all relative to what you, you, like. Most people, however, like it. It’s ultra-popular with the masses, and often times sold out at stores. Personal fav…brownish black Great Lash with the curved brush. *swoon*
